Campaigns That Actually Empower Women
Campaigns to Empower
In today's society, women deal with many gender biases. Many brands
try their hand to empower women but it is only a few that do.
Some examples of advertising campaigns that were successful include those like Dove and Cover Girl.
Cover Girl's campaign entitled Girls Can was a very big success. Celebrities that included Ellen DeGeneres and Queen Latifah were part of this campaign. The ads showed them speaking of things they where told they could not accomplish simply because they were girls.
My company has been working with Lexus in a campaign to empower women. It has been a national effort with a very good success rate. You may contact me at [email protected]
to learn more.
Read more about the other companies that have had successful campaigns here